Supercharge for your business, career and marketing with resources I have been collecting for over ten years. There are 20 sections eg: sales, content writing, digital marketing, job search and podcasting. Enjoy exploring.
1. Accounting & Finance
- Sage Accounting: Quickly manage payroll and manage your business receipts for free.
- Expensify: Get a handle on all of your business expenses and invoices so you can concentrate on more important things.
- Clockspot is an online time clock that helps simplify payroll to just a few clicks.
- WagePoint: Take the hassle out of payroll with our automated solution. Eliminate manual calculations. Streamline your payroll operations, ensure accuracy, and save valuable time and money.
- Zoho Books: accounting software that is designed for businesses to manage invoices, bills, banking & inventory.
2. Customer Support
- ZenDesk: Streamline your customer service interface, create support boards and streamline your response time.
- GetSatisfaction: A great customer community platform for interacting with your users, getting feedback and providing technical support.
- SurveyMonkey: Build free surveys to conduct market research, and keep a pulse on customer desires and satisfaction.
3. Human Resources & Workplace Wellness
- ZipRecruiter: Find better talent with cross-job-board posting, resume screening and a point-based score chart to find the best candidates.
- Intelius: Run a background check on prospective employees, browse criminal records and other information to make sure you’re hiring only the best people.
- AnyPerk: Reward employees with one of the most comprehensive perks programs out there, which provides discounts in countless services.
- Women in Biz Network: Enjoy the Hire Her Job Board coupled with resources and tools for professional women.
- Bee Happy HR & Mindfulness : Customized workplace mindfulness and wellness programs/products focused on education, recreation, sport and business.
4. Legal
- Legal Zoom Business Attorney Plan: This attorney plan specifically tailored to small businesses provides attorney reviews of contracts and other legal documents, for a fraction of the price.
- Docusign: The most prominent service for eSignatures that is both legal and secure.
- Trademarkia: Search over 6 million registered logos, names and slogans to make sure your name or idea isn’t taken.
5. Sales
- Sage CRM – Organize your contacts in sales funnels, enjoy better business insight, greater efficiencies and increase productivity across your entire business
- Highrise: Organize notes, tasks and email conversations for up to 30,000 customers, leads, partners and contacts.
- Leads360: A sales management solution specifically tailored to turn leads into conversion, and track your performance so you can easily improve your sales.
- BidSketch: Create professional and clean client proposals in just minutes, and get a certified client signature when they approve.
- Microsoft Dynamics : Sales by Microsoft Dynamics provides a complete and intuitive solution that can help salespeople be more productive so they can focus on what’s most important—delivering amazing customer experiences.
- Agile CRM: Sales & Marketing CRM with intelligent automation, telephony, web engagement, social media integration, email campaigns and mobile marketing. Free for 1000 contacts! Neat feature: has build it time scheduler for perspective customers to auto schedule time with you.
- Zoho One: Run your entire business on Zoho with our unified cloud software, designed to help you break down silos between departments and increase organizational efficiency.
6. Marketing / Email Services
- MailChimp: Email marketing made simple with an easy-to-use collection of newsletter templates, as well as the ability to customize your own design.
- SpyFu: A keyword tool for comparing the SEM tactics of your competitors, so that you can meet equal success in your online advertising and SEO campaigns.
- HubSpot: This all-in-one inbound marketing software facilitates SEO blogging tips, lead nurturing, marketing automation and more.
- Constant Contact – Number 1 email marketing tool – very robust
7. Operations
- Asana: With tasks, projects, conversations and dashboards, Asana enables teams to move work from start to finish.
- Carbonite: Excellent and affordable cloud storage and online backup for any business.
- Trello: An efficient collaboration tool that allows you to organize your projects (completed, pending and in-progress) into simplified boards.
- Todoist – This program is great because it connects with gmail to help you plan your tasks efficiently – create recurring tasks, assign tasks to your team, categorize and more!
- Microsoft Office & Teams
- Scheduling: YoucanBook.me -is booking software that integrates with your Google and icloud Calendar so you can let others access when you are free and book time with you.
- Scribe – Chrome Extension to auto-generate step-by-step guides, just by clicking record. Save your team 20+ hours/month vs. video and text tutorials.
8. Web Development/Product Development
- Balsamiq: For your next business presentation, Balsamiq allows you to mockup and design your ideas on a virtual whiteboard so they’re easier to share, modify, and get feedback on.
- 99designs: Run a graphic, logo, or web design contest, and walk away with multiple ideas and access to hundreds of designers.
- Amazon Web Services: An amazing service that allows you to run your entire business from the cloud, from business applications to mobile apps.
- Product Hunt: It’s a place for product-loving enthusiasts to share and geek out about the latest mobile apps, websites, hardware projects, and tech creations.
9. E-commerce
- Recurly: For any business that offers subscription or recurring billing, Recurly provides a simple solution for getting this done.
- Shopify: Set up a fully hosted and customizable online shopping cart that accepts all global currencies.
- Vendio: A platform for selling your goods on multiple e-Commerce channels, including Amazon, eBay, Facebook and more.
- Woocommerce WordPress Plugin: WooCommerce is an open-source e-commerce plugin for WordPress. It is designed for small to large-sized online merchants using WordPress
10. Technology
- UserTesting: Get in-depth and immediate feedback on your website experience from real users, including a video of their experience as well as written answers to your questions.
- Jira: A simple and clean bug tracking and reporting system that helps you prioritize and assign issues and work through them quickly.
- MixPanel: A premiere analytics service for mobile and the web, focused on measuring very specific user actions and activity.
11. Social Media
- SocialBro: “The number-one marketing platform for Twitter,” SocialBro maps community engagement on a simple graph. This is a tool made for businesses with the goal of monetizing their followings. A 15-day free trial is offered.
- TweetBeam – Share social media twitter feeds
- CrowdFire: By the power bestowed upon you by Crowdfire and so on and so forth, you can manage your Twitter and Instagram accounts far more effectively by:
- Finding inactive users and your unfollowers – unfollow them if you wish to
- Finding relevant users to follow using our insightful “Copy Followers” feature
- Keeping track of how your social media updates affect your follower/unfollower stats
- Checking the relationship between any two Twitter/Instagram accounts and doing a whole lot more.
- Tweetdeck: Now owned by Twitter, Tweetdeck aims to maximize reach. With its customizable dashboard, users can schedule future tweets and monitor activity across several accounts — all at a glance.
- Social Rank: Your Social Rank groups your best followers, most engaged and most valuable. From this information, businesses can take extra care of valuable customers. Social Rank generates a free report on the day of sign up.
- PageModo overhauls the aesthetic of Facebook pages by providing custom cover photos, additional tabs and unique landing pages. PageModo offers a basic free package and upgrades start at $6.25 per month.
- Word Press is arguably the simplest way to add a blog to a LinkedIn account, which will attract more connections through content. Word Press is responsible for 23 percent of webpages on the net.
- Buffer App: Suggests content to share with suggested quotes as well – has a great scheduler that is far better then tweetdeck etc.
- Sumall – is your social media analytics and business dashboard. All in one place, all for free. Has free verison to let you know who gave you the most powerful tweets etc
- Similar Web – Will give you traffic numbers on competitor sites
- Trendinalia Canada – Shows you what is trending on twitter in Canada
- Twitter Analytics – Gives valuable insights related to your twitter followers
- klear (formally Twtrland) – Provides you with a rating on your twitter influence and helps you measure who you should be connecting with based on location, profession, etc and tells you how engaging, friendly etc they are – gives suggestions of who to connect with
12. Career Resources
- Resume Template (one-pager for university students or newly graduated)
- The resume below is a one-column resume best for being scanned through computerized systems (ATS – Applicant Tracking System) to see if your resume matches what the company is looking for. Often a human isn’t looking at your resume until your resume is short-listed through keyword trackers etc.
- Rezi: an award-winning AI-powered resume builder is trusted by hundreds of thousands of job seekers.
- Writing Effective InMails – Best Practices: https://lnkd.in/InMailTips
- Finding jobs on LinkedIn: https://lnkd.in/JobSearchTips
- LinkedIn for Job Seekers: https://opportunity.linkedin.
com - LinkedIn for Small Business: https://lnkd.in/Grow
- Linkedin Premium Overview
- RECORDING OVERVIEW OF PREMIUM: https://linkedin.zoom.us/rec/
share/j_ZT-r-Z6LgzeODUdu- DqIKxL5xB_ evR1I2MPZ7G9uGqQOpybaBRaheDG3v RKTnq.5EOBqfEfUAmwGio1
Passcode: #PremiumIntro2023
- Personal Brand Check List for Job Search
- 7 Internship Job Interview Questions & How to Answer These
- 10 Thousand Coffees (Mentee & Mentor Networking
https://continue.yorku.ca/ten-thousand-coffees/ - Newcomer Support – Centre for Skills
- Newcomer Support: City of Toronto
- Linkedin Learning (available for Free) THROUGH YOUR LIBRARY CARD
- Glass Door – Read about Employers and get details on benefits etc:
https://www.glassdoor.ca/index.htm - Libby App – Read and listen to books and read Magazines for free with a Library Card
- Linkedin Group for University Marketing Students: https://www.linkedin.com/groups/14126056/
- LinkedIn Job Postings Directory: https://www.linkedin.com/jobs/ – Check to see who you know at the companies you are interested in joining. As your network expands chances are you might find someone working at a company you want to apply for. Do advanced filter searches on LinkedIn to narrow your choices.TIP: Ask for discovery interviews at the companies you want to join.
- List of Best Diversity Employers https://www.forbes.com/lists/canada-best-employers-diversity/?sh=414792724569
- List of Best Employers for New Grads: https://www.canadastop100.com/young_people/
- Career Directory: https://www.canadastop100.com/tcd/
- List of Top Diversity Driven Employers – https://www.canadastop100.com/diversity/
- Black Professional in Tech Network – https://www.bptn.com/
- The Canadian Association of Urban Financial Professionals (CAUFP) – https://caufp.ca/
This organization is meant for people of colour to get access to financial companies in a variety of positions. - CrossOver: World’s best remote-only job board
13. Entrepreneurship Resources
- BDC: https://www.bdc.ca/en/articles-tools
- FuturePreneur: https://www.futurpreneur.ca/
- York University Incubator Space:https://innovationyork.ca/incubator-space/
- Entrepreneurial Operating System Resources
- https://beta.eosone.com/
- Business & Career Support for Women: https://www.womeninbiznetwork.com/
- Canadian Business Resources: https://www.canada.ca/en/services/business.html
- Mentorship Resources: https://www.mentorworks.ca/startup-resources/
- Mentorship Resources: https://continue.yorku.ca/ten-thousand-coffees/
14. Content Writing Resources
Writing Resources: https://www.grammarly.com/
5o Resources to Improve Your Writing: LINK
Word Tune: https://app.wordtune.com/
TIP: Have a trusted editor review your work for grammar, structure, formality (ie: what is the tone you are going for)
Additional Videos
15. Marketing Resources & Inspiration
https://www.ampag https://www.ampagency.com/patagonia-fashion-and-footwear-case-study ency.com/patagonia-fashion-and-footwear-case-study
Storytelling Tips: https://www.youtube.com/watch?v=0RoZHfg7uiE
Build a Simple Persona Template: https://www.hubspot.com/make-my-persona
Develop Your Niche: Finding Your “Who” with Seth Godin
16. Video Marketing
Make videos from Links: https://lumen5.com
How to Embed Videos from YouTube: https://support.google.com/youtube/answer/171780?hl=en
How to ensure your YouTube Videos don’t suggest a Video (keep them on your videos):
17. Data Models / Business Insights
- https://wearesocial.com/ca-en/blog/2023/04/the-global-state-of-digital-in-april-2023/#:~:text=Essential%20digital%20stats%20for%20April%202023&text=GSMA%20Intelligence%20reports%20that%20there,of%20152%20million%20new%20subscribers.
- https://prizm.environicsanalytics.com/
- https://www.canadapost-postescanada.ca/cpc/en/tools/find-a-postal-code.page
- https://www.interviewquery.com/p/free-datasets
- https://analytics.google.com/
- https://business.facebook.com/
- https://account.similarweb.com/
18. Growth Hacking Resources
19. Advertising & Data Privacy
20. Podcasting Resources
Starting a podcast is a fabulous way to grow your following and increase your presentation and technical skills. Most importantly it is a great way to establish authority in your field of expertise. READ MY COMPLETE GUIDE HERE