Grow your Biz in 30 days by 10% – #WIBNGrow10 Member Event June 18th 1 PM EST

Grow your Biz in 30 days by 10% – #WIBNGrow10 Member Event June 18th 1 PM EST

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There are no gimmicks here, just women supporting women to achieve their goals. We aren’t trying to sell you a program or sign you up for coaching. We just want to help you. So please join us!  Not a member? That’s okay – you can join in to check us out and decide to join afterwards.

Member Call In: Dial in toll free for our conference call: 877-440-0873 or join online at: www.uberconference.com/womenbiznetwork Thursday June 18th at 1 pm EST

RSVP here (we encourage you to RSVP so that we can collect your questions)

https://www.eventbrite.ca/e/member-challenge-event-grow-your-biz-by-10-tickets-17322302473


 

Members can login now to access the Grow 10% Challenge Tools and Templates.

This month Women in Biz Members are focusing on the goal of increasing their business by 10%. There are many strategies to consider and lots of places to get help and support to help you grow your business.

Take the challenge by sending us a tweet at #WIBNGrow10

How do I do this?

  • Review your revenue last month or last year in June and set this as a bench mark – start a plan to increase that bench mark by 10%. For example if you made $10,000 in May 2015 or June 2014 you will set the goal to make $11,000 ($1000 is 10%).
  • Review the online template tools and  resources on our Member Only web site.
  • Set daily goals to reach your desired goal.
  • If you prefer to set a lower percentage that is fine. The main idea is that you are tracking where you were and where you need to do to get to your new goal.
  • We will follow up with you to see who achieved their goal at the end of the month and publicly recognize their achievements.

Member Call In: Dial in toll free for our conference call: 877-440-0873 or join online at: www.uberconference.com/womenbiznetwork Thursday June 18th at 1 pm EST

Featured WIBN Member Supporter Shelagh Cummins to help (Shelagh will be on our call as per above):

Why hire Shelagh Cummins Bio
Empowering and Educating Women Entrepreneurs Along Their

Profit PathTM to Increased Sales and Revenue.

“I am deeply passionate about helping women reclaim and own their time. I am deeply passionate about charging premium prices to premium clients when you deliver a premium product or service resulting in premium profits. I am deeply passionate about helping women accelerate business growth – a thriving sustainable business will afford you the ability to live the life you dream about.”
– Shelagh Cummins

Shelagh Cummins is on a mission – to eradicate the slave labour mindset amongst entrepreneurs. She advocates that entrepreneurs charge premium prices to premium clients with their premium product or service resulting in premium profits. Sounds lofty but in reality its about going back to the basics, placing a value on, and managing, your time while monetizing your efforts without remorse. Shelagh focuses first on educating small business owners, empowering them to understand the essential foundations on which to build a profitable and successful business.

Learn more about Shelagh: https://shelaghcummins.com/about-shelagh

Here are some online ideas:
 To find more resources join or login to Women in Biz Network action plan for June – Grow Your Business by 10% this month!

I found this advice particularly helpful:

Here are Creel Price’s 10 tips on how to grow your business:

1. Spend more time in sales – The first strategy is to ensure that the business owner or entrepreneur is spending as much time selling or managing the sales process as possible.

This is particularly important at the early stages of business. No one can match you in terms of knowledge and passion for your business – and this is what sells.

Write down a goal of how much time you should be spending in sales and compare it to how much time you are actually spending selling.

If there is a big discrepancy implement strategies to free up your time and ensure you are focused on sales such as outsourcing everything but your core.

2. Be a niche player – Don’t try to be everything to everyone – select a niche market that plays to your strengths and build your products, processes and reputation around being the undisputed leader for this target market.

Yet because this strategy takes time many entrepreneurs lose patience and have a tendency to launch brand new initiatives in new markets – a habit I call the entrepreneur’s curse.
This distraction means you spread yourself too thin and don’t achieve anything except a myriad of unfinished ideas.

Business success is about being an expert in one core field for one core target market before expanding products, locations and prospect types. This will help ensure you generate more leads, close more sales and can charge higher prices.

3. Launch a lead generation campaign – proactive marketing is one of the best ways to grow your business fast.

Don’t wait for customers to contact you, go out and find them using one of numerous direct marketing campaigns open to you. These might include direct mail, e-marketing, telesales, seminars or person to person sales.

Beware though that it is not all about closing the sale on the first contact – it often takes up to seven contacts before a customer is ready to buy so mix your communication up and ensure you are only selling to the right customers at the right time.

For the rest you need to work out how to build their needs and have your company at the top of their list when they are ready to buy.

4. Revamp your unique selling proposition (USP’s) – Competition is increasing at an alarming yet exciting rate. If you don’t constantly revise the benefits for why your customers should choose your company you are in danger of being left behind.

Think of the two or three things that you are great at and elevate these in your selling proposition and marketing material – they will revolve around some of these six attributes, namely your product or service is Faster, Cheaper, Superior, Easier, Scarcer or Greater (defined as bigger or more compact).

By having clearly articulated USP’s you will sell to more customers more often.

5. Build your reputation – Whilst reputation and public relations (PR) rarely result in immediate leads they are essential for any business wanting to build long-term value and goodwill in their brand.

A leading reputation is also essential if you want to convert more of your leads to sales. You can pro-actively work on your reputation by becoming a thought leader in your field, for example, write a book, get an article published or speak at a conference.

You could ask your existing customers for written or video testimonials. Or you could have other peers, staff and clients endorse your services on Linkedin or other social media.

6. Get connected – If business is about who you know, not what you know then you need to ensure you are connected. Social media such as LinkedIn, Facebook and Twitter offer a myriad of opportunities to build your network.

However a word of warning: make sure you build connection with value not sales in mind. Ask the question “How can I add value or help my connections?” rather than “How I can sell them something?”.

You will be surprised by how quickly that help and effort will turn into referrals back to you. If electronic networking is not your thing then make sure you are building your connections through networking at conferences and other events.

7. Build an alliance – Whether or not you have the right database of prospective clients to grow your business, someone else does.

You need to identify these companies and work out how you can help them achieve their goals so that you can achieve yours.

The internet has seen a proliferation of alliances so you will unlikely be breaking new ground. Ensure the company shares your values and is as equally committed to building a sustainable business as you or else you might be tainted with an image not of your choosing.

You could seek alliance relationships with customers, suppliers, industry bodies, companies that sell non-competing products to your target market, or companies that have similar products in different geographic locations.

8. Increase your price – Increasing your price by ensuring you give more value to your customers can often be the quickest way to generate more revenue.

Remember that every 10 per cent increase in price contributes more than the same 10 per cent increase in sales without all of the effort.

For instance if your profit margin is say 20 per cent then every 10 per cent increase in your price is equal to a 5 times that increase in new sales.

You might be surprised that your customers are either not as sensitive to price as you think or would appreciate the added value you could give them for only a small increase in price.

9. Be competitive – As a counter to increasing your price, ensure that you keep on top of the escalating increases in your cost base.

Ensure that you renegotiate with your suppliers regularly and remove unproductive people, products or processes.

The lower your cost base will either mean you make more profit that can be re-invested into growth strategies or be used to offer something more competitive to your target market.
Start a competition with your team to see how much you can shave off your expenses.

10. Align Outcomes  – Your team, whether employees or not, give you the greatest leverage to grow your business.

Share your goals and aspirations for your business and incentivise them on the outcomes. Incentives might include cash bonuses, responsibilities, promotions, equity, profit sharing or non-cash rewards.

Also don’t under estimate the power of incentives based on helping charities or other feel good pursuits.

* Creel Price’s book, The one thing to win at the game of business www.accelerateglobal.com

About The Author

Leigh Mitchell

Leigh Mitchell is a Brand and HR Strategist who loves tapping into your brilliance through her company Bee Happy HR Co. She often works with professional and entrepreneurial women, HR departments, and national corporations who want creative, clear, and story-based HR strategies coupled with impactful positioning. Leigh is also the founder of Women in Biz Network, she coaches clients, speaks with interesting guests on her Time to Thrive Podcast, curates mentorship initiatives, promotes Women in Biz Network's diversity-driven career board, and delivers skill-building events to a variety of audiences. Throughout her career, Leigh has worked with brands such as Microsoft Canada, TELUS, TD Canada Trust, Staples Canada, and Chevrolet Canada. Leigh has been featured in the CBC News, The Globe and Mail, Toronto Star, Canadian Living, Wall Street Journal, and a speaker at numerous industry events. Connect with Leigh on all your favourite social media platforms @womenbiznetwork

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