Don’t mess with this Women in Biz member.  Samantha Montpetit-Huynh of Core Expectations means business when it comes to the health and fitness of busy and soon to be moms in Toronto.  Her professional designations include being a Certified Personal Trainer, Pre and Postnatal Fitness Specialist and Nutritional & Wellness Specialist (just to name a few).  Samantha also shares her insight and knowledge as a regular contributor to various local newspapers and magazines.

Core Expectations

1. Tell us about your business.core expectations

Core Expectations is Toronto’s only full service wellness team that delivers personal training, abdominal rehabilitation, nutrition, massage, chiropractic and doula services to the homes and offices of pregnant women and new moms across the GTA.

2. Other than being an entrepreneur, who are you? Tell us about yourself.

I am a mom – first and foremost. I love my kids to death and are the primary reason why I decided to start my own business. After I had my first child and my maternity leave was over, I said "I have to really love my job to leave my baby". And I didn’t. So I went back to school to further educate myself and Core Expectations was born. I also love my husband :). He’s an amazing supporter of my visions for the future so I certainly could not have done any of this without him. I am truly blessed. When ever I get a spare moment and I’m not enjoying my family, I am "trying" to get back into reading (a mission of mine) and also just love the smaller things in life. Sitting in a coffee shop, going for a walk and lunch with friends. Since becoming a mom, I really value every bit of life I can get.

3. What motivated you to go into business for yourself? 

Oops! I answered that already! My kids #1. My passion for fitness – I joined my first gym when I was 18 and never looked back. Empathy and sympathy with moms (new and seasoned) who are struggling with their health, body image and focus. I can’t imagine doing anything else.

4. How do you overcome challenges and obstacles in your business?

Breathe!! I took up meditation a few years back when I suffered some stress induced health conditions. I felt like I was going out of my mind!! Having a second baby, buying a house, quitting your job all at the same time can be a little stressful. 🙂 Then the reality of what being an entrepreneur was really like. WOW!! Meditation saved me. Both mentally and physically. I also have a mantra that I wrote for myself and I constantly say it (out loud) as a reminder of what I am doing, why and where I want to go. It’s my medicine.

5. What are your greatest strengths as an entrepreneur?

My stubbornness!! I don’t know where my drive comes from because I don’t come from a family of entrepreneurs or anything, but watch out for anyone who tries to tell me I can’t do something. I am extremely Type A!! If I say I am going to do something, stand back. I’m coming and full on!

6. What are you most passionate about in your business?

Building strong and healthy moms – from the inside out. The only person you will find more competitive than a group full of women, is a group full of new moms!! Unfortunately, motherhood is the worse time that you want to compete, but they do. I watch them as they compare the way they look, how much weight did "they" lose? and what their baby is doing in comparison to their own. My dream is to build a strong community of women, moms that feel good about themselves regardless of size and confident that they will get to where they need to be on their own time. I never focus on weight because it’s so sabotaging. We focus on strength and feelings of accomplishment which is so much more powerful than standing on a scale.

7. What is one piece of helpful advice you would give to other entrepreneurs?

It’s the hardest thing you will ever do because it’s your baby. BUT because it’s your baby, it’s the most fulfilling when you begin to reap the rewards of all your hard work. Keep in mind, 80% of new businesses fail within the first 5 years so stay strong. You will get some major challenges thrown at you so be prepared and know that we have ALL gone through it. It’s the normal practice of business growth. DON’T GIVE UP!!

Follow Samantha on Twitter, Facebook, Linkedin.